jickstumps:

This is a stunning little family from Okay Type. I don’t think I’ve seen such a diverse and interesting family before.

The diversity in weight and character gives the designer a massive amount of freedom. Personally I often feel restricted when using serifs and regularly compliment a nice non-distinct serif like this with a swiss looking sans serif. But this looks like it has enough incongruousness within the family to offer a wide range of styles and executions without having to think too much.

Basically, I want this typeface. I would buy it but I’m just a broke-ass student.

Okay Type have tons of beautiful faces for sale. I often check out their stuff just for inspiration. Check out their Elephans san serif. It’s MegaFit!!! This will be the first thing I buy from these guys when I get a Job in London! 

(via jickstumps-deactivated20120415)

Post source

okaytype.com

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